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MBA184: Discover What Customers Want with JTBD

MBA184: Discover What Customers Want with JTBD

by Dave Saboe | Apr 2, 2019 | Podcast, Requirements Analysis | 0 comments

In this episode, Brian Rhea shares his unique approach to using Jobs to be Done to discover what customers truely want and prioritize features.   After listening to this episode, you'll understand: What Jobs to be Done is and why it can be a powerful tool How to...

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